Categories
Branding / Logos Graphic Design & Publishing Marketing / Advertising

ADMAT – Advantage Multi-Academy Trust / Logo – Branding

Logo design and branding concept to be used on many kinds of supports (stationary, banners, minivan, websites, etc..) for what was previously known as “Cranford Group of Schools“. ADMAT is an outstanding multi-academy trust with its headquarters in the Helsinki Centre in West London, expanding their network of outstanding schools and opportunities to other areas of the country.

ADMAT - Advantage Multi-Academy Trust Logo
ADMAT – Advantage Multi-Academy Trust Logo

Logo design – Creative process and design strategy explanation:

Logo alternative – variations

Banners design – Creative process and design strategy explanation:

Banners design alternatives (1):

Banner design alternatives (2):

Categories
Branding / Logos Graphic Design & Publishing Marketing / Advertising

Hear Our Voices / Logo – Branding

Hear Our Voices was a youth led project created by Cranford Community College partnering Hounslow borough, aiming to challenge terrorism highlight and respond to the threat from those who promote it.

Logo design (1st round of proposals and alternatives)

Logo design (2nd round of proposals and alternatives)

Categories
Cranford Review Flyers, brochures, & leaflets Graphic Design & Publishing Marketing / Advertising Publishing

Train To Teach

Download PDF
Categories
Branding / Logos Flyers, brochures, & leaflets Graphic Design & Publishing Marketing / Advertising Publishing

MKS – Marjory Kinnon School / Logo – Branding

Some works done for Marjory Kinnon School include an adaptation of an old logo and the design of a promotional folder.

MKS Logo
MKS Logo

Logo design – creative process and design strategy document:

MKS Logos alternatives and variations
MKS Logos alternatives and variations

Promotional Folder:

Categories
Cranford Review Flyers, brochures, & leaflets Graphic Design & Publishing Marketing / Advertising Web Design & Websites

Cranford Community College

  • Logo design and branding concept to be used on many kinds of supports (stationary, banners, minivan, websites, etc…)
  • Creation of the first website of the college and some other projects related to the school.
  • Production of printing materials and publications like glossies, brochures, magazines (Cranford Review) etc…
"Cranford Community College" Logo
“Cranford Community College” Logo
Logo variations

Creative process & design strategy (explanation document):

Other works done for Cranford Community College:

Categories
Cranford Review Flyers, brochures, & leaflets Graphic Design & Publishing Illustrations Marketing / Advertising Publishing

Summer Camp / Berkeley Academy

The Summer School Camp were a series of memoir publications to record the successful summer camp activities and events organized by Jessica Joyce for the Berkeley Primary School (Berkeley Academy)
External link to Berkeley Academy publications.

SUMMER CAMP 2015


SUMMER CAMP 2014


SUMMER CAMP 2013

Categories
Flyers, brochures, & leaflets Graphic Design & Publishing Marketing / Advertising Publishing

Simplyworks Booklets

Folder cover design
Promotional Leaflet
Categories
Branding / Logos Flyers, brochures, & leaflets Graphic Design & Publishing Marketing / Advertising Publishing Web Design & Websites

Simplyworks (Kaleidoscope project)

Simplyworks.co.uk was a graphic design and web development company linked to Kaleidoscope Project located at Kingston upon Thames (London)

Simplyworks Logo
Simplyworks Logo
Simplyworks website layout
Simplyworks website draft layout
Simplworks visiting card design
Simplworks visiting card design

Booklets, brochures & leaflets design

Folder cover design
Promotional Leaflet
Categories
Marketing / Advertising

Visual Communication (Thesis)

1998 – In order to achieve the degree in Mass Communication at UCAB (Universidad Católica Andres Bello / Andres Bello Catholic University), I decided to do research around the theoretical principles involved in the visual perception of certain kind of stimulus and the cognitive variables related to the whole process when having to give a meaning to a particular image or a graphic advertisement piece.

The title of the thesis was: “The Visual Communication, a perceptive process of cognitive dimensions”. (*) You can get a PDF copy of it by clicking on link below:

(*) The writing of these researches and assignments were done in Spanish language.

(*) Low resolution videos, images and photos are due to the limited standard capabilities available in PC, cameras and scanning devices at the time of production, or might be either the result of digital material being resized or re-sampled several times through the years.

Categories
Marketing / Advertising

Marketing researches and strategies

Marketing theories and planning are an essential and invaluable part of each concept and strategy to be applied in advertising and communication campaigns. Here are some examples (.PDF) of basic researches done during the academic years.

(*) The writing of these researches and assignments were done in Spanish language

(*) Low resolution videos, images and photos are due to the limited standard capabilities available in PC, cameras and scanning devices at the time of production, or might be either the result of digital material being resized or re-sampled several times through the years.